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The partnership between Duell Bike Center and Posti supports success and sustainable growth

13.10.2024

From the idea of two young brothers, Duell Bike Center has grown into one of Europe’s leading motorsport importers. The partnership between Duell and Posti is based on trust and seamless cooperation, which has helped Duell to grow its business and offer its customers the best possible service.

Article summary:

  • Duell Bike Center has grown from a small family business founded in 1983 into one of Europe’s leading importers of motorsport products.

  • The partnership between Duell and Posti is built on trust and seamless cooperation, supporting Duell’s growth and customer satisfaction.

  • Posti provides Duell with versatile logistics solutions – pickup and transport services, freight, returns, Express parcels and drop-shipping.

  • The collaboration ensures reliability, speed and flexibility, improving the customer experience.

  • Posti’s environmentally friendly solutions support Duell’s sustainability goals and responsible growth.

Founded in 1983, Duell Bike Center is a Finnish company that has grown from a small family business to one of Europe’s largest importers of motorsport products. The company was founded by two brothers who got the idea from their passion for motor vehicles. Over the years, the company has expanded to cover more than 500 brands, including motorcycles, ATVs, water jets, snowmobile and boat accessories, as well as spare parts and accessories.

“The company’s headquarters are located in Mustasaari, where the heart of operations is still beating,” say Joakim Vest, Logistics Manager at Duell, and Marianna Kiviranta, Customer Service Manager. The company has established itself as the market leader in the Nordic countries, and its operations also cover the Baltics and a large part of the rest of Europe.

The strategic partnership between Duell Bike Center and Posti increases logistical efficiency and improves customer satisfaction

The cooperation between Duell Bike Center and Posti began years ago when Duell was looking for a reliable and efficient logistics partner.

“We chose Posti as our partner because it was able to offer an extensive service network and delivery accuracy – over the years, the cooperation has developed into a strategic partnership in which Posti is our largest logistics partner in Finland,” says Vest.

Duell uses several of Posti's services, such as pickup and delivery services, freight, dangerous goods transport and return services. The company also actively uses Express parcel deliveries which enable the delivery of products on the next weekday. In addition, Posti’s drop-shipping service – where products can be delivered directly to the end customer – has added value to Duell’s business. According to Kiviranta, Posti’s delivery accuracy and reliability have improved Duell’s customer satisfaction as products arrive quickly and without problems.

Posti’s diverse logistics solutions meet Duell Bike Center’s domestic delivery needs

The services offered by Posti can be flexibly scaled to meet Duell’s diverse delivery needs. "Due to our wide product range, orders can range from small spare parts to large deliveries. Posti’s ability to handle items of various sizes has been a major plus for us. In addition, Posti’s customer service has always been excellent and made our cooperation easy. We have our own contact persons at Posti, which makes it easier and faster to solve problems, for example," says Vest.

Posti’s ability to scale its services and offer environmentally friendly solutions supports Duell’s growth and sustainability goals

Duell Bike Center is committed to reducing its environmental impact in areas such as logistics. Among other things, the company closely monitors its transport emissions, which are constantly being reduced by, for example, optimizing import and export transports. “Posti’s green values and sustainability targets support our strategy, and our partnership is an important part of our company’s sustainability thinking,” says Magnus Miemois, CEO of Duell.

The partnership between Duell and Posti is an important part of the company’s future success. Posti’s ability to scale its services according to Duell’s business needs and offer environmentally friendly logistics solutions supports Duell’s growth targets and commitment to more sustainable business.

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