When the Finnish lifestyle brand Billebeino wanted to improve the logistics of its online store, Posti was the partner of choice. The cooperation quickly produced visible results: delivery times were reduced by two business days, the number of customer service contacts halved and inventory balance accuracy increased to 98%.
Cooperation that grows sustainably
Billebeino is a Finnish lifestyle brand that combines sports and fashion. The company offers responsibly made clothing for men, women, and children. The products are designed to last and are crafted from carefully selected materials that withstand time and wear. Production mainly takes place in Europe, in small batches and in collaboration with certified partners.
Billebeino and Posti started their logistics cooperation several years ago. Ville Leino, the company’s founder and CEO, says that a partner was sought to reliably support growth and ensure speed and reliability of deliveries. Posti satisfied these needs. Since then, the cooperation has grown step by step.
In 2024, the cooperation was expanded to include Posti’s warehousing services. The new solution combines warehousing, packaging and transport into one seamless package and supports Billebeino’s growth even more efficiently.
Outsourced warehousing to support growth
Niina Kurki , Sales Manager at Posti, describes the cooperation with Billebeino: "We have strong expertise in consumer e-commerce solutions. Our extensive pickup point network, fast deliveries and the OmaPosti app support precisely these kinds of growing brands.”
Posti’s service covers warehousing, product handling, packaging and delivery. It is directly integrated with Billebeino’s online store and ERP systems, enabling efficient and transparent inventory management.
According to Kurje, the servcice is also adaptable to seasonal fluctuations: “Our warehouses and processes are quickly scalable, for example, to Christmas or Black Friday. Our strengths lie in scalability and reliability.”
Results achieved together
The successful cooperation is tangibly reflected in Billebeino’s results:
Delivery speed improved by an average of two business days. Customers get their products faster than before.
The number of customer service contacts was halved, freeing up the team’s resources for other tasks.
The inventory balance accuracy is now 98%. This reduces errors and improves customer satisfaction.
The change is also clearly visible in customer feedback. Customers particularly value fast and reliable deliveries.
“It’s rewarding to see that the logistics works seamlessly,” says Leino.
The results can be monitored in real time using the data provided by Posti. The OmaPosti Pro service provides Billebeino with an up-to-date overview of the inventory situation and deliveries.
Outsourcing logistics frees up resources
Outsourcing logistics to Posti has helped Billebeino to focus even better on its core business, and a smooth supply chain has enhanced the customer experience.
“With Posti, logistics works so well that you don't even pay much attention to it,” says Leino.
Trust and openness have been the cornerstones of the cooperation. Kurki says that the solutions have been developed together as partners. Leino also highlights the benefits brought by Posti’s long history: the professional operations and years of experience are visible in every process.
“I see continued strong cooperation with Posti in our future. Posti’s services have brought reliability and efficiency to our company’s daily operations.”
The cooperation between Billebeino and Posti shows that outsourced warehousing and logistics can yield significant benefits to companies. Posti’s warehousing services support efficient warehouse management and adapt flexibly to the growth of online stores.
Read more about how your company could benefit from outsourcing logistics