Customer Ltd. sends a letter with an “i” identifier for Posti.
The deliverer notices that the addressee’s address has changed.
- The deliverer changes the address on the letter, and the letter continues on its way to the corrected address for the same postage fee.
Who is the service designed for?
When you want to offer your services to ease the stress of customers moving house, advertising on the change of address notification form is the perfect solution.
Reach your customers who are moving house, hold on to your customers and find new customers. Your ad can be displayed to your customers before your competitors.
Moving house makes people buy services and products and enables you to reach new customers and reinforce your relationship with your current customers. Nearly every Finn reports their address change to Posti and the local register office using the change of address notification form that can be filled out on paper or online. You can offer your movers’ services directly on the electronic change of address notification form and ease the stress of movers. The electronic change of address notification form enables you to reach your customers who are moving house, thus helping you to retain your customers or find new customers. The advertising spaces of service providers from different industries are classified by industry on the confirmation page of the electronic change of address notification form. If you wish to be displayed to your customers before your competitors on the form, you can also buy exposure separately.
In Finland, approximately 700,000 households, in other words about 15% of the Finnish population, move every year, and up to 80% of them submit the change of address notification online
The pricing of advertising is based on transactions, meaning that you pay for results
Advertising space on the change of address notification form
The advertising spaces on the electronic change of address notification form’s confirmation page differ from regular banner advertisements in that they are service-oriented elements that help movers during that busy time