In 2024, Posti released 42 new stamps that represent Finnish culture, nature, and memorable moments in a variety of ways. Now, you can vote for the stamp you believe deserves the title of the most beautiful of the year. Cast your vote by January 31, 2025 and join the draw for amazing prizes!
See the instructions and vote (in Finnish)
Stamps are small but meaningful parts of our daily lives and culture. They have been present in our lives for over 150 years. Even as the world has changed, stamps continue to hold a unique place in the realms of communication and art.
By voting for the most beautiful stamp of 2024, you help keep this long-standing tradition alive. At the same time, you can highlight your own perspective on what is beautiful, meaningful and worth remembering.
The significance of stamps in the modern world
You might wonder how stamps remain relevant in today's digital society. But stamps are not just a means of payment; their significance is multifaceted – they can be aesthetic collectibles, works that preserve cultural heritage, or symbols that convey important messages.
Each stamp reflects something timely or timelessly important. Our stamps feature themes ranging from Finland’s beautiful nature to national figures and societal issues. They are small windows into what we value as a society.
Stamps also serve as international ambassadors – they showcase our culture, nature and achievements to the world. Through them, Finland can present its unique identity to other countries.
Art, emotion and stories
Stamp collecting remains a popular hobby that brings together a love of art, history and storytelling. For many, stamps also evoke memories of moments when Posti delivered greetings from loved ones or when you carefully chose the most beautiful stamp to adorn a card.
Even though technology has transformed our daily lives, receiving a handwritten letter or card remains special. A stamp can complete this experience, like a small piece of art that tells the recipient, “I thought of you.”
This is where the unique emotional power of stamps truly lies – they connect us to each other and to moments we cherish with warmth.

