With the unaddressed delivery, that is: Home Direct, you can reach both households and companies. Your message will be delivered with the day mail and it is guaranteed to be noticed - more than two million mailboxes already within your reach!
Basic product information
Home Direct and Home Direct Premium
Finland, excl. Åland Islands
The items are delivered to allowed households on Mondays and Wednesdays.
Home Direct Premium
The items are delivered to a selected delivery area on Tuesdays, Wednesdays and Fridays.
Home Direct is always delivered to entire postal code areas. The delivery option is allowed households.
Home Direct Premium
Home Direct Premium is always delivered to entire postal code areas. Delivery options include:
- Allowed households (not delivered to households with an advertising ban)
- Full delivery (allowed households and companies)
- Public Notifications (delivered to all delivery locations, both households and companies)
A Home Direct delivery can also be targeted within a postal code based on the following criteria:
- Finnish-speaking households
- Swedish-speaking households (including bilingual)
- Private homes (including single-family, detached and semi-detached houses and farms)
- Maximum reach delivery (Home Direct Premium is delivered to households where an addressed delivery is not sent)
The item will not be delivered to mail slots with an advertising ban. Home Direct delivery can be targeted to postal codes by utilizing the residential area classification.
Home Direct maximum weight 200 g
Home Direct Premium maximum weight 300 g
The shipment of heavier items must always be agreed separately with Posti's sales department.
Home Direct minimum weight 5 g. (Paper weight min A4 80 gr/m2, or paper weight min 42 gr/m2 if the number of pages is at least 16
Home Direct Premium, no minimum weight
Home Direct width 250 mm, length 353 mm, thickness max. 5 mm.
Home Direct Premium 250 x 353 x 30 mm
Items must fit in Posti's blue transport cases or through the mail slot as such or folded. If Posti has to fold the item, you will be charged an additional fee. Home Direct items must always be folded in advance.
90 x 135 mm
Indications and Codes
The payment indication is the code K, or written as K - Posti Ltd. The indications are printed on the bundle labels so that they are clearly visible. The color can be freely selected, as long as it is clearly visible. In public notifications, the text "Julkinen tiedote" (Public notification) is printed on the items in addition to the payment indication.
Items unitized according to production direction are dropped off at the postal center on Tuesdays and Thursdays by 5 p.m.
Home Direct Premium
Unitized items are dropped off in bundles at a Posti outlet, postal center or terminal on Friday, Tuesday and Wednesday by 5 p.m.
Items are delivered in Posti's basic delivery according to the service selected.
Home Direct items are not delivered to households with advertising bans. Public notifications used for public communications are also delivered to households with an advertising ban.
Items are always delivered to entire postal code areas.
Home Direct, no additional services
Home Direct Premium:
- 01 speed
- Targeted delivery
The pricing model is based on
- The weight of the item
- Delivery area (areas A, B, C)
- Batch size
- Timing of the order (advance order)
Postal codes are divided into three areas (A, B, C) based on their special characteristics, such as population density and cost level. Area A is typically a densely populated area, such as a city center; area C mainly consists of sparsely populated areas.
The price of Home Direct includes the carbon neutralization of the emissions caused by the delivery and the transport process from the drop-off location to the addressee. The price does not include, for example, transport from a printing company to the posting place, mail preparation (such as bundling and unitizing), impact area analyses, or campaign surveys.
Contract-based invoicing. The mailing batch is ordered through Kontakti or PTP. Invoicing takes place once a week, unless the customer and Posti have mutually agreed otherwise.
The order is placed through PTP or Kontakti. In addition to the price information, you will receive real-time confirmation of an approved delivery time and always the correct mailing instructions.
1. PTP (Mailing Desktop)
- Particularly well-suited for regular or repeated mailing.
2. Kontakti Online Service
- Particularly well-suited for campaign mailing and small-scale mailing.
Posti will dispose of any excessive copies remaining from the delivery, unless agreed otherwise.
Restrictions as to Content
Home Direct shipments may not contain separate attachments. It is forbidden to send any dangerous goods, fragile or bendable objects or fluid substances through Home Direct. Posti does not transport any illegal or clearly dangerous items or products.
Posti assumes responsibility for shipments containing cash, securities or other valuables only if they are sent as Insured Items.
Maximum Reach Delivery is an unaddressed delivery that is delivered simultaneously to those households where an addressed delivery is not sent. Delivery always takes place simultaneously with addressed items. Triple Maximum Reach Delivery is delivered to households that do not receive a publication or addressed direct marketing.
The number of households may vary due to migration, households with an advertising ban and construction activities.